EU: Article 29 Data Protection Working Party: European Data Protection Authorities argue for clear limits to profiling – further input to the data protection reform discussions

“Profiling has found its way into many areas of life, for example in the form of consumer profiles, movem ent profiles, user profiles and social profiles. Due to the widespread availability of personal data on the internet, the increasing possibilities of linking such data and the fact that technical devices operating on the basis of processing personal data p ervade our everyday lives, profiling has become one of the biggest challenges to privacy. “Therefore the Working Party has adopted an advice paper on profiling giving some further input into the discussions on the European data protection reform.” See: Article 29 Working Party press release, 28 May 2013 (pdf) And: Advice paper on essential elements of a definition and a provision on profiling within the EU General Data Protection Regulation (pdf)